Structured Data

What is structured data and why is it important?

Why is Structured Data used on the web?

How does Structured Data work on your website?

How does structured data support SEO ?

Rich Results

Enriched results

Google Knowledge Graph

AMP

Rich Results

Rich search results features fall into two categories …

Content Types

Enhancements

Enriched Results

Knowledge Graph Results

Accelerated Mobile Pages (AMP)

Summary

Best structured data tools

Google Structured Data Testing

Google Codelab

Schema.org

JSON-LD Schema Generator

Knowledge Navigator